The theme of this annual meeting was “Focus on Forward” as dictated by Kimberly-Clark executive management. My goal was to create an immediately recognizable symbolic representation of that theme and extend it into an exciting and motivating set of visuals that would carry through all printed, online, and environmental uses of the graphics throughout the entire…
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Kimtech – “One Small Step” campaign
Kimberly-Clark released a revolutionary dispenser for KIMTECH PREP* Wipers in 2008. This dispenser was unique in the highly specialized Cleanroom industry; it allowed for a wiper to be dispensed using only one had in one simple step while maintaining zero contamination of the wiper, a critical requirement in this industry. To promote awareness and sales,…
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JCPenney – Corporate Sponsor Invitation
JAM Concert for America’s Kids JCPenney established the JCPenney Afterschool Fund to provide after-school programs for kids to help challenge and extend their talents in a safe and supervised environment. Every year there is a nationally broadcast JAM Concert held to generate money for this fund. This particular year’s concert featured performers such as Sting,…
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UPS – Inside UPS Employee Magazine
This internal communications publication is created monthly for employees of UPS both in the United State and other countries. After UPS undertook a major corporate branding makeover, they felt that Inside UPS needed updating as well. A cleaner, simplified layout incorporating a distinct palette and photography style established by UPS in their corporate standards was…
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